Sasha Blue Godfrey

I grew up loving video games—everything from Super Mario World to late-night puzzle adventures—and that early fascination with systems, feedback loops, and intuitive interaction was my first introduction to design. When I later had the chance to build the user interface for a rehabilitation robot during my PhD, those instincts kicked right back in: how do you motivate someone, guide them clearly, and make a complex task feel natural? That project became my entry point into designing interactive experiences with real impact.

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Since then, my career has expanded far beyond games. I’ve designed products and experiences across healthcare, clinical research, education, and government—often in spaces where requirements are complex, user needs are diverse, and the stakes are high. Along the way, I’ve continued to draw from game design principles when they add value: building feedback loops that motivate, structuring learning progression, and using interaction patterns that keep users engaged without overwhelming them.

Some of my work has incorporated gamification and serious-game elements to support learning and behavior change.

Whether I’m building a 0→1 platform, mapping a service ecosystem, or prototyping an immersive interface, I focus on making intricate systems feel intuitive and empowering. I specialize in product design, UX strategy, and interaction design across web, mobile, and XR, partnering closely with engineers, clinicians, and subject-matter experts to translate complex concepts into clear, human-centered solutions. My process is grounded in research, iterative testing, and a strong respect for technical and organizational constraints.

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This portfolio highlights a mix of product, UX, and immersive design work from across these domains as well as continuing education projects. I invite you to explore and reach out if you’d like to connect.